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PageWide Press Director, Commercial Product Marketing and Strategy

Company: HP
Location: Corvallis
Posted on: October 13, 2020

Job Description:

HP's PageWide Press (PWP) leads the way in the digital print category for high volume, production inkjet presses. These high-speed, high-quality devices, which can be as big as a bus, are creating new digital printing opportunities. They allow our customers to grow their businesses and improve profitability. PageWide inkjet aims to transform industrial printing segments by accelerating the analog-to-digital transformation in spaces where inkjet provides added value by optimizing operations and supply chain and enabling new revenue sources for our customers. PWP operates in a business-to-business market with ample opportunities for close customer interaction. Job_Description The PageWide Web Press Business Unit (PWP) has an opening for a Director, Commercial Product Marketing and Strategy. PWP business works in many different segments, classified under Commercial (including Publishing, Personalized Communications, and General Commercial) and Packaging (covering any paper-based packaging application). This position will be responsible for the overall PWP strategy and the Product Marketing responsibility for the Commercial segments. The PWP Strategy and & Commercial Product Marketing Director will have the responsibility to define the growth strategy for PWP business, with a strong focus on defining the path for accelerated growth and establishing a leadership position in segments that are ripe for significant inkjet penetration. This person will have accountability over the future product roadmap, product portfolio, and marketing assets creation, with all Commercial product marketing team reporting under her/his organization. Key responsibilities This person will be accountable and deliver with the help of her/his team on: * PWP business strategy definition * PWP business planning processes, in alignment with PIB guidelines * PWP Commercial future products & solutions definition * PWP Commercial product portfolio and life cycle * PWP Commercial market development * PWP Commercial business development * PWP Commercial GBU marketing assets and alignment on the marketing plan with Worldwide Marketing and Go To Market teams. * PWP Commercial pricing strategy for HW, inks, and services * Partnership with Solutions BU and other Industrial GBUs for and joint strategies definition * Ensure PWP Product Marketing teams are organized for success, set clear direction and priorities, and enable a high employee empowerment degree. * Enable successful people development and career growth, developing a high-performance GBU product marketing organization. Skills_Required * Product marketing, Marketing Communications, and Strategy Definition experience in industrial print markets * Ability to collaborate and influence multiple functions (Marketing, WW GTM, R&D & Services) * Relevant experience in product life cycle management, from insights to product definition and NPI management * Relevant experience in the production inkjet industry * Strong business acumen and organizational savvy * Demonstrated ability to operate in complex technology-driven businesses * Ability to lead change and adapt to a changing business environment * Proven track record in operational excellence (i.e., in a leadership role) * Strong verbal/written/presentation skills (i.e., strong executive presence) * Leadership to drive organizational effectiveness and efficiency * Passion for customers, committed to delivering solutions that bring value to them * Ability to create high-performance and motivated teams Qualifications * 8 12 years of experience in leading Product Marketing/Strategy or equivalent in an industrial market (printing preferred) at management/ executive level. * Masters degree in Engineering / Marketing / Business, MBA preferred * Ability to relocate to Corvallis, Oregon or San Diego, California. * 25 to 50% of domestic and international travel Show moreShow less

Keywords: HP, Corvallis , PageWide Press Director, Commercial Product Marketing and Strategy, Executive , Corvallis, Oregon

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